When it comes to expectation versus reality, just don't get your hopes up — especially when it comes to fast food.
KFC recently launched a new product in the UK and Ireland called a Ricebox for hungry people on the go. The new item comes in three flavors — original recipe, pulled chicken and zinger — but the actual product might leave customers a little disappointed.
A Reddit user in the UK showed the Internet what the Ricebox looks like in real life, and it's clearly not as pretty in the advertisements.
Some noticeable differences: the vibrant, appetizing colors are pretty much replaced by a gray goop, and while there is certainly some rice in there, the green lettuce in the ad looks to be all but missing.
According to the user's post, the Ricebox seems to be outstandingly expensive as well, especially for fast food.
A few people on social media have also been posting about their disappointments.
Anyone who's unwrapped a sad, flattened Whopper can relate.
UPDATE: Tuesday, October 6, 2015, 9:18 a.m. EST: Upon hearing the news of the less-than-quality food some customers were getting, a KFC spokesperson told Mashable, "We are really sorry about this. Clearly this ricebox was not served as it should have been and we are in contact with the customer to apologise. We are also reminding all of our restaurants of the right way to serve Riceboxes. We always want our customers to be happy with both the look and taste of their food so this is very disappointing."